Fujifilm 3D Camera Launch

The challenge with this type of sizzle reel is to make the event look far bigger, cooler, funner, better than it actually was. This is especially difficult when it is a media event (as this one was) since industry pros are trained to not reveal their emotions and generally don’t want to appear on camera. Nevertheless, we have to get what we came for and we’ve got to make it sparkle.

This piece was done completely by me with the exception of the brilliant Tom McCavera on still camera.

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